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HP’s Marketing & PR Get Sophisticated

A photo of three women working in an office performing marketing and public relations duties. Enlarge
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Date: 1960

By the 1960s, Hewlett-Packard’s marketing and public relations operations were centralizing and growing more sophisticated, with more standardized branding and messaging in advertising across product segments. These women helped to make that transformation possible.

Tags: 1960 • 1960s • Ad • facility • Russ Berg • women

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    • EXECUTIVE LEADERSHIP
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  • About the Archives
  • ABOUT HEWLETT-PACKARD HISTORY
    • HEWLETT-PACKARD COMPANY HIGHLIGHTS
    • EXECUTIVE LEADERSHIP
    • MERGERS, ACQUISITIONS & SALES
  • Explore The Vault
POWERED BY
Heritage Werks
© 2022 Hewlett-Packard Company Archives. All rights reserved.
HP, Inc. Terms of Use and HPE Terms of Use