HP Making Inroads in India

Photo of unnamed Blue Star team members in front of the Blue Star House building. Enlarge
From left to right: Ashok Advani, Blue Star's chairman, HP Intercon VP Alan Bickell and Blue Star president Suneel Advani. Enlarge
Photo of Bill Hewlett and several employees of Blue Star. Enlarge
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Date: 1960s–1980s

Hewlett-Packard’s presence in India began in 1964, but the company’s business in India really began to take off with a company agreement with Blue Star, Ltd. in 1970. Founded as a refrigeration equipment company on the docks of Mumbai (then known as Bombay) in 1943, Blue Star handled all of Hewlett-Packard’s business in India until 1989, when Hewlett-Packard and Blue Star created Hewlett-Packard India as a distinct entity to better realize Hewlett-Packard’s potential in the Indian market. Hewlett-Packard India became independent from Blue Star in 1997.

Tags: 1960s • 1970s • 1980s • Blue Star • India

( C ) HPCA

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